When most business owners think of SEO, they think of the traditional use of keywords within content on their website (and off-site methods as well). SEO, or search engine optimisation, is a beneficial tactic that helps boost website visibility and drive targeted traffic through your virtual doors. However, SEO is...

If you’re migrating to a new URL or building a new website, you need to give both search engine spiders and human searchers a means to find your new location. The most common way of doing this is with 301 redirect pages. However, while redirects can be wonderfully helpful, they...

Content is king of the Internet – that has never been truer. With the recent algorithm changes instituted by Google, well-written, original, accurate content is a vital consideration for every website. Google has announced that websites with poorly written content, duplicate content and “link spam” will be delisted in the...